Sharaf Tours is the Dubai-based inbound division of Sharaf Travels, one of the UAE’s most respected and trusted travel organisations, with more than two decades of operational excellence.

The company provides in-depth destination knowledge of the UAE and Oman to create innovative programmes, tailor-made to suit different segments of the industry. Its multinational industry specialists bring a wealth of experience and know-how in holiday, leisure, MICE and cruise line ground handling. Europcar, one of the largest transportation providers in the UAE, is the in-house logistic partner.

Parent company, Sharaf Travels was established in 1991 by entrepreneurs Ibrahim and Sharafuddin Sharaf to provide quality travel services to inbound and outbound business and leisure travellers.

All of this expertise is supported by the Sharaf Group, one of the UAE’s largest and most respected business conglomerates. The group comprises more than 60 operating companies across business sectors including: construction, consumer products, financial services, IT, retail, real estate, shipping, and travel and tourism. Founded in 1975, the Sharaf Group has an annual turnover of $5 billion.

Sharaf Tours’ mission is to provide excellent service to its customers and partners, and its vision is to be a leader and trendsetter in the travel industry. A team of experienced cruise specialists provide the following services to cruise lines calling throughout the region:

  • airport operations
  • custom-bonded baggage transfer handling
  • hospitality venue arrangements
  • hub operation and ground handling
  • logistics and transportation
  • multilingual cruise directional staff check-in services
  • pre and post-cruise arrangements
  • shore excursions
  • world cruise events

Sharaf Tours invites cruise passengers on a journey of discovery, to delve into the mysteries of the Middle East and be swept away by the magnificence of the desert, relax on tropical beaches, browse through authentic souks and be awed by architecture that seems to defy gravity.